Aden Group
Integrated Facilities Management / Services
Integrated Marketing Communications,
Website Content Creation & Localisation (EN/FR/VI/ZH),
Press Releases, Video Production,
Brochure Development,
LinkedIn Account Management
Shanghai
2018
Aden Group is a leading integrated facilities management services provider operating across Asia. As the company expanded its footprint and service offerings, it needed a reliable marketing communications partner to support its growing content needs across multiple languages and formats.
Summary
Since 2018, InkTale has served as ADEN Group's trusted marketing communications partner—delivering website content, press releases, videos, brochures, and LinkedIn management across multiple languages. The partnership has driven 38,000+ LinkedIn followers and 30–50 qualified leads per campaign, demonstrating the power of consistent, strategic content.
Challenge
How do you provide consistent, high-quality multilingual support across diverse formats over a long-term period—ensuring global messaging alignment while enabling local relevance?
Solutions
Our response
A trusted, long-term partnership where InkTale serves as a seamless extension of ADEN's marketing team—delivering excellence across every communication touchpoint, from website localisation to social media management.
Outcome
The long-term partnership has delivered sustained results, with particular success on LinkedIn:
-38,000+ LinkedIn followers gained within 3 years, building a significant professional community.
-30–50 qualified leads generated per campaign, demonstrating measurable business impact.
-Consistent Excellence: All deliverables maintained high quality across formats and languages.
-Client Trust: ADEN relies on InkTale as a true extension of its marketing team for day-to-day support and strategic initiatives.
-Scalable Partnership: The relationship has grown and evolved alongside ADEN's business needs.
